April 06, 2024

YOURSTORY

Our brand was born out of a simple observation: while Swiss watches were highly regarded for their craftsmanship, India didn’t have a similar presence in the world of fine watches. From the beginning, we wanted to change that. We set out to create watches that not only offer great quality but also tell the unique stories of modern India.

We believe that storytelling plays a key role in what makes a watch truly special. As highlighted in an article for Your Story by Geetika Sachdev, we’re focused on redefining Indian watchmaking through stories that resonate with modern India, such as aviation, cricket, and space.

We have made progress over the years and are glad to see the response our watches have received. Our customer reviews have been a source of great insight for us. We’re excited about what the future holds and look forward to introducing new collections that will inspire and connect with people around the world. Read the full story here.